Benefits of SMM in Blogging

There is no disagreement in the fact that Social media has changed the scenario of SEO and digital marketing. Gone are the days where you could get traffic on from search engines or paid traffic sources. The bloggers today are coming up with new and innovative techniques on strategies of social media marketing to tap in traffic and direct it towards their blogs.

These are the popular social media sites that you can use to your benefit to tap audience for your blog and that too for free.

YouTube

Facebook

Pinterest

Twitter

Digg

Google+

LinkedIn

Reddit

Snapchat

Instagram

The idea of blogging and social media goes hand in hand. In order to have a successful blog, a strong social media presence is necessary. Here is how an effective SMM can help your blog to great extents:

1.Niche oriented traffic for free 

There are numerous websites that will have users that would like to engage with the kind of content you offer. These will magnetise your content, share it with many more audience and your site/blog will hugely benefit from narrowed down targeted traffic for free.

2.Better visibility 

Most bookmarking websites have a ranking system. So, if you have a really good and unique content, you will receive positive signals from that website which will in turn help in driving targeted traffic to your blog.

3.Increase domain authority 

Social bookmarks are given a lot of importance by search engines. If a blog is linked with a popular social media site, it will eventually grow its domain authority.

4.Brand domination 

With so many social media sites, your blog can be converted into a global brand. There are actually some pretty good content marketing companies of Delhi that will help you keep your readers engaged and even talk about your blog. This helps in building a strong reputation for your blog, thereby increasing traffic. 

5.The blog gets a better crawling 

Some of the top companies in SMM can help you get better and even faster crawling on your website. Even promoting old content can help you get a better indexing of your website.

6.Cheaper conversions 

Although SEO experts in India swear by their SEO strategies to drive strategies while some suggest PPC advertising and banner ads which are not just costly but more generic. An effective marketing on social media however can be as cheap as free and at the same time target the right kind of audience.